HaleAI

Pricing

Priced by the agents who use it.

Every plan includes all eight AI specialists, the built-in CRM, compliance review on every outbound message, and your own branded property portal. You pay for your agents, and your MLS license is billed at cost.

Solo

For one agent

$699

per month

Billed monthly

  • 1 agent
  • A second agent moves you to Team
  • 1 support seat
  • $149 per additional support seat
  • View-only seats included
  • Your MLS data license, included

What you get

  • The full platform, built for one agent

Team

For 3 to 5 agents

$1,649

per month

Billed monthly

Contact Sales
  • 3 agents included
  • $449 per additional agent
  • 2 support seats included
  • $149 per additional support seat
  • View-only seats included
  • MLS licenses, included

Adds

  • Shared specialist threads
  • One team brand voice
  • Team roles and permissions

Team Plus

New

For 6 to 9 agents

$2,799

per month

Billed monthly

Contact Sales
  • 6 agents included
  • $439 per additional agent
  • 2 support seats included
  • $149 per additional support seat
  • View-only seats included
  • MLS licenses, included

Adds

  • Everything in Team, sized for a growing team

Team Pro

For 10 to 14 agents

$4,499

per month

Billed monthly

Contact Sales
  • 10 agents included
  • $429 per additional agent
  • 3 support seats included
  • $149 per additional support seat
  • View-only seats included
  • MLS licenses, included

Adds

  • Sarah answers your team phone line
  • A dedicated customer success manager
  • CRM bridges: Follow Up Boss, Sierra, kvCORE, Real Geeks(coming soon)

Team Max

Featured

For 15 to 24 agents

$6,599

per month

Billed monthly

Contact Sales
  • 15 agents included
  • $419 per additional agent
  • 4 support seats included
  • $149 per additional support seat
  • View-only seats included
  • MLS licenses, included

Adds

  • Everything in Team Pro
  • Priority support
  • API access(coming soon)
  • Advanced analytics(coming soon)

Brokerage

For 25 or more agentsunder one brokerage, with your broker's whole-brokerage MLS license

Priced for your brokerage

Contact Sales for a quote. Every price includes your agents' MLS licenses, and annual billing gives you two months free.

  • 25 agents included, $369 per additional agent
  • 5 support seats, view-only seats included
  • Everything in Team Max
  • Sold with your brokerage's whole-brokerage MLS license
  • Multi-team, white-label, and single sign-on (coming soon)
  • MLS licenses, included
Contact Sales

Your MLS data license

Billed at cost, with no markup.

Agents need an MLS license to work listing data. We bill it at exactly what your MLS charges, as its own line on your invoice.

Who counts as an agent

One rule: agents need an MLS license. Everyone else doesn't.

Agents

Anyone who works listings and clients. Owners and managers who sell count here too.

Included in your plan, then priced per agent. Needs an MLS license.

Support seats

Owners, managers, and assistants who don't sell. They work with the specialists every day.

Included in your plan, then $149 each. No MLS license.

View-only seats

Your broker of record, accountant, or compliance reviewer. They read dashboards, reports, and the audit log.

Included. No MLS license.

Support and view-only seats: up to one of each per agent on your account, minimum two.

Examples

What a team pays each month

Owners and managers who sell count as agents. View-only seats are free.

2 included, $149 each past the included seats. Owners, managers and assistants who do not sell.

Your plan

Team

For 3 to 5 agents

Team plan, monthly
$1,649.00
2 additional agents at $449
$898.00
2 support seats included
Included
MLS licenses for 5 agents
Included
Monthly total
$2,547.00

Every price includes your agents' MLS licenses, with no setup fee and no minimum term.

Email me this quote

We send the quote above to your inbox and file it with our team.

We email your quote and a HaleAI team member follows up within one business day. No spam, ever.

Included in every plan

Eight AI specialists

Kai, Luke, Nalu, Leilani, Pono, Kalani, Malia, and Sarah, each with one job.

Built-in CRM

People, leads, deals, and tasks in one place.

Compliance on every outbound

Pono reviews Fair Housing, TCPA, CAN-SPAM, and state advertising rules before anything goes out.

Your branded portal

Property search, lead capture, and tour requests under your own brand.

Text, voice, and chat

Reach your team from your phone, your desk, or your website.

Eight languages

Your clients hear from you in the language they read.

Deadlines to closing

Malia reads your contracts and tracks every deadline.

A full audit trail

Every action, who approved it, and which rules it passed.

Prices in USD per month, plus applicable taxes. Annual billing: pay for 10 months of your plan and get 12. The MLS data license is billed at your MLS's cost. Support and view-only seats are limited to one of each per agent (minimum two). Features marked coming soon are on the roadmap and not yet available.

Common questions

Who counts as an agent?
Anyone who works listings and clients, including owners and managers who sell. Agents are included in your plan, then priced per agent, and each needs an MLS license. Support and view-only seats do not.
How is the MLS license billed?
At cost, as its own line on your invoice, one per agent. When your brokerage holds an approved whole-brokerage license, your team pays one MLS fee instead of one per agent.
Can we change plans later?
Yes, in the customer portal. Upgrades prorate immediately; downgrades take effect at the next renewal.
What does annual billing change?
You pay for 10 months of your plan and get 12. The MLS data license stays at cost for all 12 months, because it is your MLS's fee, not ours.
What about the closed beta?
Founding teams get 30% off the plan that fits them for 12 months. The MLS data license is billed at cost. Everything else about the plan, seats and limits included, is the plan on this page.
What about compliance?
Specialist outbound is trust-gated: drafts wait in your approvals queue until a specialist has earned trust for that task, and teams can enable an optional multi-model compliance review for high-stakes content. Audit logs are append-only on every plan.

Closed beta

Now welcoming teams to the closed beta.

Questions about the right plan? Write to hello@HiHale.com.

  • •Every plan includes all eight AI specialists, the built-in CRM, and compliance review on every outbound message.
  • •You pay for your agents. Your MLS data license is billed at cost, as its own line.
Write to hello@HiHale.com ›Partner with us ›

The waitlist is open.

HaleAI is in closed beta with a small group of teams. Join the waitlist and we will reach out when the next spots open.